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Admission Eligibility rules for Three Years of Bachelor of Mass Media (B.A.M.M.C.)

First Year Bachelor of Mass Media (F.Y. B.A.M.M.C.)

HSC to First Semester
A candidate for being eligible for admission to the degree course in Bachelor of Mass Media shall have passed XIIth Std. Examination of Maharashtra Board of Higher Secondary Education or its equivalent from the Science, Arts or Commerce Stream.

No college shall conduct any entrance test in any form and the admissions are purely based on merit duly following the reservation policy as per the norms of Government of Maharashtra. While drawing the merit list, weightage has to be given to students from Arts, Commerce and Science Stream at 12th Standard level. The stream wise weightage to be given is as under :

Stream	Commerce	Arts	Science
Percentage	50%	25%	25%

The applications are to be accepted and processed by the colleges stream wise separately and the merit list is to be displayed stream wise taking into account the reservation policy prescribed by the Government of Maharashtra.

a. The merit list is to be prepared and displayed stream wise.

b. In case if no application is received from any stream, the vacant seats are to be distributed equally between the two streams only.

c. After the first merit list is displayed, if any seat allotted to one stream remains vacant, the same shall be distributed equally between the remaining two streams. In case of vacancy in one stream is of single/odd number of seats, the single seat is to be allotted to the Arts Stream. In case if no application is available from the two streams, then all the vacant seats of such two streams must be transferred to the third stream.

Step (c) be repeated for the subsequent merit lists till all the forms are exhausted or the final merit list is displayed, whichever is earlier.

First to Second Semester
Any number of ATKT’s in I Semester

Second Year Bachelor of Mass Media (S.Y. B.A.M.M.C.)

Second to Third Semester	Third to Fourth Semester
All clear in I and II Semesters OR not more than 2 ATKT's in each of I and II Semesters	All Clear in I, II and III Semesters OR Any number of ATKT's in III Semester and not more than 2 ATKT's in I and II Semesters each

Third Year Bachelor of Mass Media (T.Y. B.A.M.M.C.)

Fourth to Fifth Semester	Fifth to Sixth Semester
All clear in I, II, III and IV Semesters OR I and II Semester all clear and not more than 2 ATKT's in each Semester of III and IV Semester OR III and IV Semester all clear and not more that 2 ATKT's in each semester of I and II	All clear in I, II, III, IV and V Semesters OR Any number of ATKT's in V Semester and not more than 2 ATKT's in III and IV Semesters and all clear in I and II Semesters OR Any number of ATKT's in V Semester and not more than 2 ATKT's in I and II Semesters and all clear in III and IV Semesters

List of Subjects for the Three Year B.A.M.M.C.

F.Y. B.A.M.M.C.

Semester I	Semester II
Effective Communication Skills - I	Effective Communication Skills - II
Foundation Course - I	Foundation Course - II
Fundamental of Mass Communications	Content Writing
Visual Communications	Introduction to Advertising
Current Affairs	Introduction to Journalism
History of Media	Media, Gender & Culture

S.Y. B.A.M.M.C.

Semester III	Semester IV
Theatre and Mass Communication	Theatre and Mass Communication - II
Corporate Communication and Public Relations	Writing and Editing for Media
Media Studies	Media Law and Ethics
Introduction to Photography	Mass Media Research
Film Communication	Film Communication - II
Computer and Multimedia	Computer and Multimedia - II

T.Y. B.A.M.M.C.

Semester V	Semester VI
Copy Writing	Digital Media
Advertising and Market Research	Advertising Design (Project)
Globalization and International Advertising	Advertising in Contemporary Society
Brand Building	Advertising and Sales Promotion
Agency Management	Entertainment and Media Marketing
Documentary and Ad Film Making	Television Program Production